Successful SEO Tactics: Reporting & Analytics

Oct 08

  This is the subject I’m most passionate about as it lies at the core of a solid organic strategy and ultimately the long-term success of an organic program. It’s striking that there is still such casualness when it comes to the discipline of SEO. There are still a remarkable number of companies that can’t differentiate organic traffic from direct load...

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Where's The Google Logo For Steve Jobs?

Oct 07

Last night, the world heard the sad news that Steve Jobs has died. Apple and the world has lost one of the most visionary people to ever live. Most of you know, I grew up on Apples and am one of the largest Apple users out there - people think I am a bit cultish. So yea, the news was very sad for me personally. There is no doubt the impact Steve Jobs had on the...

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Google Analytics Gets New Design, Real Time Feature and Paid Premium Service

Oct 05

  Google Analytics has been one of those helpful “freebies” that Google hands out to everyone for free because they can (and because they love the fact that websites the world over are dependent on them to analyze their success or failure). The last few days have been really busy with announcements from Google regarding the continued upgrading of the service...

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Social Gamers Rock the Online Marketing World

Oct 05

  There are those who believe that video gamers are anti-social misfits who step outside their cave-like comfort zones only in search of food and the occasional shower. And while that might of been true of a generation who consumed Pac-Man cereal for every meal, it’s no longer the case. Today’s gamers come from a wide variety of age groups and educational...

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What’s Old Is New: Google Offers Circulars to Advertisers

Oct 05

How many years have we been talking about the death of the newspaper? In fact, we used to talk about it a lot more because we were watching the industry die. That talk has been replaced by practically ignoring the medium altogether because I suppose it has slipped into the irrelevant phase of its slow and painful demise? Whatever the situation actually is there is...

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